Onboarding plan
Sales Manager Onboarding Plan (30-60-90 Days)
A practical, printable plan to take a new sales manager from first day to full productivity.
Sales Manager onboarding at a glance
Week one covers orientation, safety and shadowing. Days 1–30 build vocabulary and supervised practice on core procedures; days 31–60 move to independent work with competency sign-offs; days 61–90 focus on full productivity, cross-training and a credential plan.
Before day one
- Confirm start date, schedule, pay and supervisor in writing
- Verify required credentials: Certified Sales Leader, Certified Sales Professional (CSP) (as applicable)
- Prepare equipment and access: CRM systems; sales analytics dashboards; spreadsheets; video conferencing
- Assign a buddy or preceptor
- Enroll the new hire in Sales Manager training so foundations are covered before or during week one
Week one: orient and protect
- Workplace tour, emergency procedures and incident reporting
- Follow ethical sales practices
- Protect customer and employee data
- Manage team stress and burnout
- Travel safely
- Shadow an experienced sales manager through a full shift
- Training modules 1–3: role foundations, a day on the job and essential vocabulary (15 terms)
Days 1–30: learn
Goal: perform core tasks safely under supervision.
- Supervised practice: run a weekly pipeline review
- Supervised practice: coach a sales rep
- Supervised practice: build a sales forecast
- Training modules 4–7: duties, step-by-step tasks, tools and safety
- 30-day check-in: confidence, questions and early wins
Days 31–60: contribute
Goal: handle a regular workload independently.
- Hire, train and coach sales reps: independently
- Set quotas and territories: independently
- Review pipelines and forecasts: independently
- Analyze sales performance data: independently
- Competency sign-offs completed (see checklist below)
- Training final knowledge check and certificate of completion
- 60-day check-in
Days 61–90: own
Goal: full productivity and a growth plan.
- Meet productivity and quality targets for the role
- Begin cross-training on a secondary task
- Agree on a credential goal (for example, Certified Sales Leader)
- Discuss the career path: Sales Representative → Sales Team Lead → Sales Manager
- 90-day review
Competency checklist
| Skill or task | Trained | Observed | Signed off |
|---|---|---|---|
| Run a Weekly Pipeline Review | |||
| Coach a Sales Rep | |||
| Build a Sales Forecast | |||
| Sales forecasting | |||
| Pipeline management | |||
| Coaching | |||
| Hiring |
How to measure onboarding success
- Time to independent shifts or first sale
- Sales per hour, conversion or quota attainment
- Customer satisfaction scores
- 30- and 90-day retention
How Sales Manager training maps to this plan
- Introduction to the Sales Manager Role
- A Day on the Job
- Essential Sales Manager Vocabulary
- Core Duties and Responsibilities
- Common Tasks, Step by Step
- Tools, Equipment and Technology
- Safety, Compliance and Professional Standards
- Skills Employers Look For
- Launching Your Sales Manager Career
- Final Knowledge Check
