Salary guide

Retail Store Manager Salary & Pay Scale (2026)

What retail store managers earn per year, per hour and per month, with the full percentile range, the factors that move pay and how to earn more.

Updated By the Career Education Institute Curriculum Team
How much does a retail store manager make?

The median retail store manager salary in the U.S. is $48,520 per year, or $23.33 per hour, based on Bureau of Labor Statistics data for May 2025. The lowest-paid 10% earned under $33,120, while the top 10% earned more than $77,080.

Pay data: BLS OEWS, May 2025 · Outlook: BLS 2025–35 · Checked October 15, 2026

Retail Store Manager pay scale

Retail Store Manager pay by percentile, May 2025
PercentileAnnualHourly*What it usually reflects
10th percentile$33,120$15.92Typical for new workers, part-time markets and lower-paying settings
25th percentile$38,590$18.55Early career, a year or two of experience
Median (50th)$48,520$23.33Mid-career: half earn more, half earn less
75th percentile$62,130$29.87Experienced workers, specialists and higher-paying employers
90th percentile$77,080$37.06Top earners: senior, specialized, supervisory or high-cost areas

*Hourly figures are annual wages divided by 2,080 hours. Percentile descriptions are general patterns, not guarantees.

Monthly and biweekly pay

Pay periodAt 25th percentileAt medianAt 75th percentile
Per year$38,590$48,520$62,130
Per month$3,216$4,043$5,178
Every two weeks$1,484$1,866$2,390
Per week$742$933$1,195

Gross pay before taxes and deductions.

What affects retail store manager pay

  • Commission, bonus and base-pay mix
  • Product type (technical, financial and B2B sales usually pay more)
  • Licenses such as state insurance or FINRA securities licenses
  • Territory, customer base and track record
  • Geography and cost of living: metropolitan areas and some states pay well above the national median

How to earn more as a retail store manager

  1. Get credentialed: NRF Foundation retail certifications, Loss prevention training, Leadership training.
  2. Build specialty experience: Lead operations.
  3. Move up: roles such as store manager and district or regional manager typically pay more.
  4. Negotiate: research local pay and use our salary negotiation guide.

Retail Store Manager pay vs. related careers

Job outlook

BLS projects employment of retail store managers to change by -3.7% from 2025–35, a projected decline compared with the 3.5% average for all occupations. About 113,500 openings are projected each year, on average, including openings to replace workers who retire or change occupations.

About this data

Figures come from the BLS Occupational Employment and Wage Statistics survey (May 2025), which covers wage and salary workers nationwide under SOC code 41-1011 (“First-line supervisors of retail sales workers”). Wages exclude self-employment income, overtime and most bonuses unless they are part of regular pay. We refresh these numbers when BLS releases new estimates each spring.

Retail Store Manager salary FAQ

How much does a retail store manager make per hour?

The median hourly wage for retail store managers was $23.33 in May 2025 (BLS). Hourly pay for the lowest 10% was about $15.92 and the top 10% earned about $37.06 or more.

How much does a retail store manager make a month?

At the median annual wage of $48,520, that works out to about $4,043 per month before taxes, or about $1,866 every two weeks.

What is the starting salary for a retail store manager?

New retail store managers often start near the lower end of the range. The 10th percentile was $33,120 and the 25th percentile was $38,590 per year in May 2025. Starting pay depends on location, employer and credentials.

How can retail store managers earn more?

Common ways include earning NRF Foundation retail certifications and Loss prevention training, gaining specialty experience, taking shifts or roles with premium pay, and moving up the career ladder to roles such as store manager.

Sources

Reviewed by the Career Education Institute Curriculum Team. Pay figures are national estimates; local pay varies. See our editorial policy.

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