Real Estate Agent how-to
How to Guide a Buyer Through Making an Offer
A clear offer process helps buyers compete and protects them.
Quick answer
A clear offer process helps buyers compete and protects them. In short: confirm; review; discuss, then complete the remaining steps below.
Step by step
Confirm the buyer’s pre-approval and budget.
Review comps and market conditions to suggest a price.
Discuss earnest money, closing date and contingencies.
Complete the purchase agreement using approved forms.
Explain every term and have the buyer sign.
Submit the offer to the listing agent with the pre-approval letter.
Manage counteroffers and keep the buyer informed.
Safety reminders for real estate agents
- Follow agent safety practices for showings and open houses
- Comply with fair housing laws in every interaction
- Protect clients’ financial information and watch for wire fraud
- Disclose material facts as required by state law
Key terms
MLS · Listing agreement · Buyer representation agreement · CMA · Comparable sales (comps) · Earnest money: see the full real estate agent glossary.